As an invited guest to the Logopond blog, I am working on some first drafts of a design exploration series of posts... The following will evolve into the final post:
Ok, you've got your client comments about how they would like their site to look and feel, in rather basic terms. Now where do you go from there? It's just great when the whole panel agrees on what the site should embody, be it; fun, cutting-edge, corporate, clean, contemporary, fresh...
How do you express any of those in a website design?
The use of space, color, and symmetry are a place to start to dig in.
References:
http://en.wikipedia.org/wiki/Look_and_feel
http://en.wikipedia.org/wiki/Creative_brief
http://www.sitepoint.com/article/principles-beautiful-web-design
Topic Outline:
- Client - Decision Maker
- Expectations - Biases
- Identify Site Goals and Collateral